Image-Based Trademark Monitoring: Safeguard Your Brand

In today’s rapidly evolving digital marketplace, businesses must safeguard their intellectual property (IP) assets, especially trademarks, which play a crucial role in building brand identity and trust. With the increasing amount of visual content being shared online, one of the most important aspects of protecting a brand’s image is monitoring its use across the internet. […]

How to Measure Brand Sentiment Daily on Social Media

In today’s digital-first world, your brand’s online reputation can shift in a matter of hours. Whether you’re launching a new product, handling a crisis, or simply running a daily campaign, keeping tabs on brand sentiment is critical. But how to measure brand sentiment daily on social media—accurately, at scale, and in real time? This blog […]

Social Listening Tools Free in 2025: Top Picks

In the digital age, keeping track of what people are saying about your brand online is not just beneficial — it’s essential. Social media users are constantly expressing opinions, sharing experiences, and discussing products and services. If you’re not listening, you’re missing out on insights that can transform your business. Fortunately, you don’t need a […]